Benefit brow mapping and eye look! |Tips by Benefit Cosmetics spokesperson Mr. Jared Bailey

Hello hello!

So a couple weeks ago I had the pleasure of meeting a VIB (very influential brow!) , .. the lovely Jared Bailey, international spokesperson for Benefit Cosmetics services. He is the final say when it comes to perfectly groomed brows!
Jared is just so jovial and full of life, and made me feel completely at ease discussing you know, normal tea time conversation topics… like brows!

Processed with Moldiv

Now if you’ve been paying close attention to my Instagram, you’d know I am a complete brow freak!
And I was thrilled at the opportunity to pick up some great brow advice from him to share with you!

So here’s Jareds words of advice!

*Thou shall only pluck one hair at a time – no ‘speed plucking’! (Believe me, I wish I had listened; now I have a random bald spot at the beginning of my brow! which i’m soooo annoyed about it)
*Respect thy mirrors personal space – stand at a reasonable distance, as you need to view your brows as a pair… concentrating on just one, is a recipe for an over plucked disaster. Every so often step back and look at your progress and check symmetry.
*When in doubt, put your tweezers down and get thyself to a brow bar. There are professionals who can sort them out! Head to your nearest Benefit Boutique!


So that was the short version of the story… Let’s dive deeper into some brow shaping tips, also called brow mapping! This basically is a guide to shape your brows (by plucking them) into a perfect arch that suits your face. Following this simple guideline will give you fab brows without much effort! All thanks to Jared!

Benefit Jared interview

First things first. You need to find the ideal starting point for your brows.
If you take a quick glance at the pictorial guide below, I used a brow spooly brush to align the point. Just rest the spooly on the dimple of your nose running vertically till it reaches your brow line. Your brow should ideally start here. According to Jared, if you start your brows closer, you can slightly sharpen your look, and on the flipside, starting a bit further off the center would soften your appearance. It’s all an illusion 😉

Next, we locate the highest point of the arch. This can easily be done by placing the spooly again from the dimple of your nose running straight past your iris to the point where it intersects your brow. Keep in mind that the higher you draw your arch, the sharper and more youthful it looks, of course overdoing it is not ideal… Just slight exaggeration is advised.

Now onto the most important part! The final point that brings your brows balance. The end of your brows.
Simply take that spooly, place it at the side of your nose, and align it to run past the corner of your eye to the point where is meets the end of your brow. If your brow falls short, just use a pencil to lightly extend it to that point when you do your makeup.

Brow shaping

So there you go! A perfect arch to suit your face!

Next, I’ll show you how I take my freshly groomed brows and fill them out for a simple day look. It’s basically my favourite part of my makeup routine, and I am excited to share it with you.

*Normally I’d fill in my brows after I have done my eye makeup and foundation. But to make sure you see my brow routine clearly without getting distracted by heavily made up eyes, this is me filling them up after just applying my base.

Firstly, I draw a rather precise line to outline the edge of my brow. All filling has to be done above this margin. I used my trusty Kate brow pencil to do this.

Benefit brow tutorial

Next, I fill in any bald spots and sparse areas, to make them look uniform.

Usually brow powders don’t stick to bare skin well, so this helps with the brow powder filling that usually follows. In this tutorial though, I skipped filling the entire brow with brow powder and only used my brow pencil to fill my brows and brushed it out with the spooly for a very natural but groomed brow look. See?

Benefit brow tutorial C

However I did go over it using my Benefit Gimme Brow that helped comb all my brow hairs into place and keep them neat, the gimme brow also thickens the lashes by coating the finer hair, giving a more plush look.

Lastly I used a tiny bit of brow powder just at the start of my brows for a softened look and I did this last after doing all my makeup. (Hence the strange little unfilled part at the beginning of my brow! haha) Just scroll down to the closeups to see the finished brow!

So groomed brows like these would be wasted without some pretty eye makeup right? so I used some Benefit products to create a soft eye makeup look to go with them!


Benefit 3 final


Benefit brow look 2As you can see, the start of my brows are now softly filled in and the Benefit Gimme brow has thickened my brow hairs and brushed them into place.

P.S- I kinda went for a tousled hair look to go with the flirty makeup and summery cotton halter top 😉

Benefit brow look 1


Benefit fotd products

 Products used

Eyeshadow- Benefit World Famous Neutrals eye kit. Was pleasantly surprised how perfectly curated the eyeshadows were.. And the silver is great for glamourizing the neutrals for a night time look! I used the eyeshadows over the two cream bases that came with the kit.. it helps the eyeshadow stay put and gives depth to the makeup.

Mascara- They’re Real Mascara.

Brows- Benefit Gimme Brow, Guerlain universal eyebrow kit and Kate cosmetics eyebrow pencil

Cheeks- Benefit Lollitint

Lips- Benefit Kiss You lipgloss (a very pretty lilac shade which is going right into my makeup bag after this;-) Wish I’d used it more before!)

Complexion products- Chantecaille Future skin foundation, Kevyn Aucoin Sensual Skin Enhancer, Cle de Peau concealer stick.

Eyeliner- Eyeko

False lashes- Star Lash

*from the above list of products, the Benefit Gimme brow, World Famous Neutrals eyeshadow kit and They’re Real mascara were sent to me by Benefit Cosmetics, everything else were purchased by me 🙂

A Special thanks to Benefit Cosmetics Singapore for the opportunity to meet Jared and for the collaboration!


So for those who are residents of Singapore, Benefit SG has very generously put together a gift or gifts rather to three lucky readers! There’s a grand prize and two other consolation prizes up for grabs!

The winner of the grand prize receives a goodie bag over $300, which includes

A complimentary wax and brow tint, a complete set of They’re Real franchise which includes mascara, Push up liner and remover, Posie balm, High Brow, cream and powder eyeshadow and much more!

The consolation prizes include a wax and tint session to groom your brows, They’re Real franchise in deluxe size and a powder eyeshadow. All which totals up to $100 each

So leave a comment over here along with your e-mail address if you want to win!

P.S- To double your chances of winning, post a selfie of your daily eye makeup or a complete #fotd pic (your choice) on Instagram and tag #BMxBENEFIT and #reallinersg (Don’t forget to make your account public so I see your entries!)

I’ll pick a winner next Sunday (20th July) So you have plenty of time to practice your #fotd selfie looks 😉


Thank you for reading and wishing you a fabulous week ahead!





30 thoughts on “Benefit brow mapping and eye look! |Tips by Benefit Cosmetics spokesperson Mr. Jared Bailey

  1. Great post, and you look gorgeous as always Michelle, my belle! Shared on my Twitter. My eyebrows just suck!!!!

    1. Awww thank you for that! So honored! glad you liked my post 🙂
      Means so much!
      And noo… mine are pretty poor on their own till they are ‘dressed up’ 😉

  2. Bubs!! Love this post – I am a brow freak too despite my brows looking untamed all the time :)) I love your face photos most. I can just stare at them all day :)) LOL!! Such a beauty you are! Your skin is amazing, as always!!

  3. Would love to try out this product and compare the difference between Benefit’s Gimme Brow and Anastasia Beverly Hill’s Brow Kit. So far, Anastasia Beverly Hill is my favourite brow product. 🙂

  4. Thanks for the tutorial, very pretty look and awesome giveaway 🙂 I love the makeup kit, makes a perfect gift!

  5. Ah, I love groomed brows so much, that’s why I have been going to Benefit’s Brow Bar diligently! For bald spots, Benefit’s Gimme Brow is such a life-saver!

    Thank you for such a generous giveaway!

  6. I love this post! Thanks for sharing! Your eyebrows looks amazingly Good! And i love how simple yet beautiful your make up is! Would love to try out benefit’s eyebrow products soon. Hoping to win this fab giveaway!

  7. I love your post! Thank you so much for sharing. I love how simple yet beautiful your make up is and not to forget your eyebrows looks amazing! I enjoy playing around with make up but never had the chance to try out benefit’s cosmetic before therefore really hoping to win this fab giveaway. Anw great post! You’re gorgeous!

  8. Amazing read and an amazing giveaway to match (: absolutely love Benefit’s They’re Real mascara and would love to try out the rest of the products in the franchise!

      1. Great!!! Yeah I am glad I decided to sit down and do these, and reading everyone else’s has been great kinda getting to know more about everyone :))) I love you blog btw its sooo well done and I enjoy reading it a lot 🙂

      2. I know right? Must take some time and check them all out 🙂
        And thank you so much, I am so happy you like it. I try to give it as much effort as I possibly can.

  9. Hi Michelle!

    I’m going to have a staycation party for my bridesmaid in septmeber and would love to get these amazing products for myself and them to share and have fun!


  10. I always love Benefit! been a fan of their cosmetics ever since..i think it suits the asian skin and i make sure I have a benetint at hand..

  11. i love benefit cosmetics, been a fan of benetint ever since! i think it suits all skin types, including sensitive skin and even race! thanks benefit for making me gorgeous everyday!

  12. Hi Michelle!!

    I have read through some of your blog posts in the past and came across this site of yours once more recently, so i decided to drop my first comment here! Love how informative your beauty posts are with all the pictures for illustration 😉 Was initially deciding on whether to get the guerlain palette (as i am looking for a good, suitable brow product!) but now it seems like i should consider other options like the Benefit ones you have here! Gimme Brow looks really natural yet it gives a refined look. 🙂

    My email add is

    Thank you! xx

  13. I love this post! Thank you so much for sharing this 🙂 and you look beautiful as always *.* ive always wanted to try the benefit gimme brow, i think it will be my eyebrow lifesaver ! Haha


  14. Oooohhh thanks for the giveaway! Lovely tips for the brows (even though I don’t have much brow hair lol…) although I never seem to be able to achieve thicker and neater brows D:


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